10 Things Your Website Should Be Doing to Win You More Business

A practical guide for small business owners who want a website that looks sharp, loads fast, and quietly converts visitors into enquiries day and night.

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No spam, ever. Just clear, useful advice for growing your business online.

Ideal for: local service businesses, independent retailers, and professional practices across the UK.

Clean mockup of the guide '10 Things Your Website Should Be Doing' displayed on laptop and phone screens

What you’ll take away in the next 15 minutes

No jargon, no fluff. Just the essential checks your website needs to consistently bring in qualified enquiries and support your day-to-day sales conversations.

  • The simple homepage layout that makes it easy for visitors to know exactly what you do and who you help.

  • How to turn more visitors into enquiries using clear calls-to-action and trust-building content.

  • The biggest mistakes small business sites make with mobile visitors—and how to fix them.

  • What to check on your site today to speed up loading times and reduce drop‑offs.

  • Quick win Search Engine Optimisation (SEO) basics.

  • The key credibility signals (reviews, guarantees, social proof) that reassure people you’re the right choice.

You’ll also receive the occasional, genuinely helpful email with real examples from other small UK businesses (no hard sells).

Is this guide right for you?

You don’t need to be “technical” to use this. If any of the following sound familiar, it’s written for you.

  • You’re running a small business in the UK and your website feels “OK” but you’re not sure if it’s actually doing its job.
  • You rely on word of mouth but want your website to back up your reputation and make you easier to contact.
  • You paid for a site a while ago and haven’t really touched it since.
  • You’re planning a redesign and want to brief your designer with confidence.
  • You’d like more online enquiries but don’t know where to start improving things.

You can use the guide to review your current website, share it with your team, or as a checklist when speaking with any web designer or agency.

Questions about the guide

If you’re unsure whether it’s worth downloading, these quick answers should help.

How long does the guide take to read?

Most people get through it in around 10–15 minutes. It’s designed to be easy to skim with clear headings, examples, and checklists you can act on straight away.

Is it still relevant if my website was built years ago?

Yes. Many of the most important improvements—clear messaging, simple navigation, better calls-to-action—can be applied to older sites without a full rebuild. The guide helps you decide what can be fixed and what may need a redesign.

Will you try to sell me web design services?

The guide is free and there’s no obligation to work with us. You’ll receive occasional helpful emails about improving your website, and if you ever want a second opinion or a quote, you can simply reply to one of those emails.

Can I share the guide with my team or designer?

Absolutely. Many of our clients use it as a shared checklist so everyone is aligned on what the website needs to achieve before any changes are made.

Make your website work as hard as you do

Download your copy of “10 Things Your Website Should Be Doing” and start turning more of your existing visitors into confident enquiries—without spending a penny on extra ads.

Takes less than 30 seconds. Instant access to the downloadable guide!